en

retail-tainment

1

Terminological databases

Turismi terminibaas

ID 658626 Last modified 28.06.2026
View dataset
View dataset
Domain touring - holidays & leisure
  • turunduse kasutamine jaemüügis meelelahutuse ja ostlejatele meeldejääva kogemuse loomisel kaasahaaravate tegevuste, helide, liikumise või eriseadete kaudu
  • using retail marketing as entertainment and generating a memorable experience for in-store shoppers through engaging activities, sounds, motion, or special settings that create a mood that motivates buying
retail-tainment
Usage examples
  • In contrast, we investigated the effect of ‘consumer-engaged’ “retail-tainment” (i.e., activity-based “retail-tainment”) on consumer’s store perceptions(e.g., perceived store value, store innovativeness, store entertainment, store distinctiveness) andstore loyalty (e.g., store visit, purchase, word-of-mouth intentions).

Word forms not available

Etymology not available

Related words not available

Search the same word

in the EU's IATE term base

Web examples

Online Language Learning Tool SkELL allows users to search for phrases in sentences, collocates and similar words. These examples have been automatically selected and may contain errors.
Skell logo