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sihtturu tarbijast lähtuv ning teenindaja ja tarbija vahelisel isiklikul kontaktil baseeruv mass- või otseturundus, is to organize the customer or business base along demographic, geographic, behavioral, or psychographic lines—or a combination of them
segmenteerimisstrateegia . Teenuste valdkonna terminibaas. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif//tee/segmenteerimisstrateegia/1/est (03.07.2026)
