en

psychographics

1

Terminological databases

Teenuste valdkonna terminibaas

ID 576292 Last modified 08.09.2020
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  • differencies in consumers' personalilties and tastes which can't be measured objectively (self-concept, personality, lifestyle)

Teenuste valdkonna terminibaas

ID 576291 Last modified 08.09.2020
View dataset
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  • inimeste jaotamine mõttelisteks homogeenseteks gruppideks nende psühholoogiliste omaduste alusel (näiteks isiksuse- ja elustiiliomadused)
  • differencies in consumers' personalilties and tastes which can't be measured objectively (self-concept, personality, lifestyle)

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