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turunduse peamine tööriist, mis hõlmab toote- , hinna-, promotsiooni- ja müügikanalite poliitikat, refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market
marketing mix . Teenuste valdkonna terminibaas. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif//tee/marketing%20mix/1/eng (07.07.2026)
