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määravad peamiselt selle, mida klient otsib, inimese sisemised tungid millegi järele, a consumer ‘s desire for a product ‘s or service ‘s specific benefit, whether that be functional or emotional
customer needs . Teenuste valdkonna terminibaas. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif//tee/customer%20needs/1/eng (04.07.2026)
