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iga hetk, mil teenindajal on võimalus klientidele demonstreerida teeninduse kvaliteeti ja teeninduskultuuri, a crucial moment when customers are considering to proceed with a purchase or are forming an image about a certain company
moment of truth . Teenuste valdkonna terminibaas. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif//tee/moment%20of%20truth/1/eng (20.06.2026)
