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kalduvus oletada, et kui inimesel on üks hea iseloomujoon, siis on tal neid teisigi, the halo effect is a term for a consumer's favouritism toward a line of products due to positive experiences with other products by this maker
halo effect . Teenuste valdkonna terminibaas. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif//tee/halo%20effect/1/eng (13.07.2026)
