Offsetting is focused on supporting external, verified projects that reduce carbon emissions on a global scale. Insetting, on the other hand, contributes directly to a CO2 reduction in our transport network.
Insetting, otherwise known as carbon insetting, is when a company refers to offsetting their emissions with a carbon offset project that comes from their own value chain. In comparison to a usual carbon offset project where the project helps to reduce or mitigate emissions externally, carbon insetting allows a company to reduce emissions within their own value chain.
