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kindlate tunnustega inimeste rühm, kellele mingi reklaam, kampaania, uuring vms on suunatud või mingi toode, teos, üritus vms mõeldud
цільова група . EKI Combined Dictionary 2026. Estonian Language Institute, Sõnaveeb 2026. https://sonaveeb.ee/search/unif/dlall/eki/%D1%86%D1%96%D0%BB%D1%8C%D0%BE%D0%B2%D0%B0%20%D0%B3%D1%80%D1%83%D0%BF%D0%B0/1/ukr (21.06.2026)
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