tootja (sh ka hulgimüügi- või teenindusettevõtte) ehk voliandja (frantsiisiandja) ja volisaaja (frantsiisivõtja) vaheline leping, mis lubab viimasel kauba müümisel kasutada esimese firmat (nime), kaubamärke ja muid seadusega kaitstud või frantsiisilepingus mainitud varasid ja tunnuseid. Frantsiisile põhineb nt McDonald'si toitlustuskett.
in its simplest terms, a franchise is a license from the owner of a trademark or trade name permitting another to sell a product or service under that name or mark. More broadly stated, a "franchise" has evolved into an elaborate agreement under which the franchisee undertakes to conduct a business or sell a product or service in accordance with methods and procedures prescribed by the franchisor, and the franchisor undertakes to assist the franchisee through advertising, promotion and other advisory services.
l'objet du contrat de franchisage (l'ensemble des prestations fournies au franchisé par le franchiseur); par extension, le contrat lui-m?me
To that end, the Parties shall encourage, within the limits of their responsibilities, projects and operations promoting cooperation between entrepreneurs such as: joint ventures, subcontracting, technology transfer, licences, applied research and franchise.